Wednesday 18 November 2009

Shut up and get on with it.

Crikey, it's getting hot out there! Everywhere you go, which ever way you turn; more about climate change, Copenhagen, Obama's dilemma, the desperate need for global agreements on climate action, and the confusion around how those might become binding. It is no wonder that according to the recent Times commissioned survey nearly half of us don't believe that a World crisis IS happening, or if it is, it is not a man made phenomenon. Yet apparently we do believe the whole climate change thing is a government ploy to raise unfair taxes. Good for you, Times readers.
It's all very fraught. Well, regardless of what you think. Regardless of what the government and your company and your neighbours are doing about climate change. Regardless of what the weather might be doing today or tomorrow we are heading for a low carbon economy. It's happening, regardless, for what ever reason, people are getting on with it.
Overarching sustainability strategies are being developed, innovative technologies are being invested in , developed and delivered, new ways of reducing environmental impact and increasing cooperation across divides is happening with no regard for whose fault it is or whether the climate is or isn't changing. It's the way we are going, it's where the best new investment is going, it's creative and exciting.
My best advice; don't fret about the weather, don't bother about Copenhagen and China and population statistics, hey, just get on board and help make the World a greener place.

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